Back to Augmentum Media
Scaling Lululemon's Influencer Seeding Operation
Drove $237k in Earned Media within 60 days for lululemon with zero influencer spend.
lululemon came to us to scale their influencer seeding program, build relationships with new influencers on their behalf and drive mass top of funnel traction at low cost. Within 60 days of our first piece of content going live, we prompted $237k in organic Earned Media through influencer seeding & relationship building strategies alone.
Related work
Timberland - Launching a Digitally Native Brand for Gen-Z
KesselsKramer London
Influencer - The DN way
Digital Natives
Habitat Kinetic - Foot Locker x Asics
This Here
UNiDAYS EURO 2024 - TikTok / YouTube Shorts Campaign
The Gold Studios
Uncovering A Shoespiracy — Vivobarefoot
Ourselves
Vans x Stranger Things
Friends Everywhere