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Solus GT
The launch of McLaren’s first ever single-seater, closed-cockpit, track-only car - the Solus GT. Originally conceived in 2011, and featured within the Gran Turismo Sony PlayStation game in 2017, the Solus GT launch makes McLaren the first car manufacturer in history to transform a virtual track car into a full production vehicle.
The launch of McLaren’s first ever single-seater, closed-cockpit, track-only car - the Solus GT. Originally conceived in 2011, and featured within the Gran Turismo Sony PlayStation game in 2017, the Solus GT launch makes McLaren the first car manufacturer in history to transform a virtual track car into a full production vehicle.
The launch of McLaren’s first ever single-seater, closed-cockpit, track-only car - the Solus GT. Originally conceived in 2011, and featured within the Gran Turismo Sony PlayStation game in 2017, the Solus GT launch makes McLaren the first car manufacturer in history to transform a virtual track car into a full production vehicle. Source: agency case study